I mean, there are GTAV reviews that knock the game because the protagonists aren't likable enough.

There will always be reviewers who miss the point really, but I wouldn't blame the reviews for the lack of hype. I've seen some pretty decent reviews of this as well. There's less hype around this game than there should be mainly because of the low install base of the console (which improve in the future, but hasn't yet), and somewhat ineffective marketing.

Looks interesting, I was initially gonna look the other way, but I'm seeing now that this game may be worth it.